Life is being converted to money at an accelerating rate


The core of democracy is based on values, and the shift from “citizen” to “customer” or consumer has, in itself, a large impact on our values. Consumer is what might be called a frame that unconsciously evokes certain values and references, and as cognitive linguist George Lakoff argues, frames we are repeatedly confronted with become our ‘common sense’ and difficult to reason beyond. The creeping dominance of particular frames – such as notion of “customer” – can shift the ideologies of entire populations.

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